Brand: Thousand Miles
Project Manager: Vence
Designer & Developer : Tze Ying
Project Inspired: Parley
Result of the Project:
Increased Brand Awareness:
Successfully engaged 13% of new followers due to the emphasis on sustainable materials and ocean conservation, demonstrating a growing consumer interest in these aspects.
Sales Growth:
Achieved a 25% sales increase through quarter one (3 months), highlighting the strong market demand for eco-conscious products.
Consumer Insights:
Customer inquiries revealed a clear preference for more sustainable and lighter color options, providing valuable data for future product development.